Each of these steps requires specific

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This is what demographically targeting settings look like This is what sociology-demographic targeting settings look like To identify a potentially interested audience, you can use Pepper.Ninja and analyze the audience of your competitors. We talked about this in more detail in the article “ How to find a target audience  tools + step-by-step instructions.” And if you want to learn everything about targeting at once, sign up for the “ Target VKontakte ” course. They will tell you everything about the target from the basics to the subtle nuances. After the course, you can easily set up advertising for your groups and not spend a large budget on it.

Targeting by device type Allows you to select specific types of devices on which advertisements will be displayed. Ads will only be shown to users who use a certain type of device. If you develop and sell mobile apps, targeting by mobile device can be very effective. You will be able to Web Development Services select specific models of smartphones or tablets on which your advertising will be displayed. The settings include the following device types Computers. You can select by the type of operating system you need. Smartphones. All smartphones or only on AndroidIOS OS, either customized for owners of a specific iPhone model, or Android - according to the cost of the device.



Tablets All tablets can be sorted by operating system. Such a smart approach to distribution can significantly reduce advertising costs by selecting only the appropriate audience segment. If you offer iPhone glass and service, it makes sense to advertise for this brand If you offer iPhone glass and service, it makes sense to advertise for this brand We have another interesting article on how to gather an interested audience for advertising “ How to gather an audience for a VKontakte target using a parser, widget and pixel.