You will gain access to insights

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That show you different points in the buyer’s journey, allowing you to focus on the right areas when creating an effective landing page. Fullstory is free at the beginning, and then you’ll need to pay to continue using the tool. Hotjar Hotjar is very similar to that of Instapage, but it is a bit more affordable. This tool is designed to offer analytics and insights into which areas of your landing page are and aren’t working. Hotjar offers both analytics and feedback, which helps to get a clear picture of what your visitors are doing and potentially thinking.

Offering heatmaps, you can see where your visitors are clicking, hovering, and Canada WhatsApp Number Data scrolling to determine their interest in the copy, elements, etc. Hotjar also offers session replays, which are key in your optimization insights, surveys, polls, and more. Hotjar offers a free version that provides great insights, but for access to additional features, you will need to upgrade to a higher package. Packages range from roughly $ to $ per month. What is Hotjar? HubSpot So, HubSpot is not exactly a landing page.



optimization tool, but it does serve as an important suite of marketing and sales features. HubSpot comes with the tools that are necessary to bring optimization to your landing page. For instance, it offers useful insights through A/B testing, personalization features, and more. You can find tools to help with web pages, pop-ups, lead generation, live chat, etc. Basically, HubSpot serves as an inclusive marketing program that starts off free (with most tools).