Upper Funnel strategies with visibility

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The is integrated into the context and most of the time it can be of interest to the user because it is a particularly relevant topic. Examples of Native Advertising Some examples of Native Advertising can be sponsored widgets within web pages sponsored original editorial content or in general any content that can appear as organic as possible within the web page. Display advertising what type of marketing strategy they are suitable for Display ads attract attention thanks to their visual component they are therefore ideal for making the brand known to users who are not necessarily looking for the product but who may still be interested.

Visual media can also drive interaction with the ad and engagement. Display advertising is therefore suitable for and Brand Awareness purposes . Programmatic and Google ADV whats the difference In order to achieve a conversion all phases of the sales funnel are important promoting your Brazil Telegram Number Data productservice to the right audience in the right channels and with an eyecatching message is unfortunately not enough to have an immediate conversion. Brand Awareness campaigns developed strategically over a long period are therefore fundamental for a brand that must communicate its strengths and values maintain its reputation and differentiate itself from the competition.



When the awareness of the brand is solid among a particular user thanks to the strategic visualization of display advertising this will be able to move on to other conversion phases such as searching for the brand on Google and clicking on a Google Search ad to purchase the product there. brand commerce. Direct Marketing what is it Direct marketing consists of any marketing activity that is based on direct communication with a single user lead or prospect without the use of an intermediary. Thanks to the collaboration with quality publishers it is possible to obtain profiled contacts to whom communications can be sent via email SMS or other direct.